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This web site allroundbakery.co.za states the following, "We Supply and Manufacture Bakery Equipment." We noticed that the website also stated " All Round Bakery Supply Services." It also said " Cc Was founded in 1994 by the late Fred Cook who had been involved in the bakery industry for many years. From small beginnings the company has grown into what it is today. We are an independent company, manufacturing, reconditioning and servicing a wide range of bakery and catering equipment. In addition, we also supply a full range of smalls and spare parts. Thus, offering our customers a one stop services." The header had all round as the highest ranking optimized keyword. It is followed by bakery, quality, and equiment which isn't as ranked as highly as all round. The next words allroundbakery.co.za used was engineering. break down was included but might not be understood by search engines.